panel Archive
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Mobile survey based research takes off?
It seems like the holy grail of online Market Research, something that must be really great, but no one can fully grasp, yet. One we really get it, it might not be there any more though and of course I’m talking about ‘Mobile Research’. This doesn’t mean one shouldn’t pursue this way of doing research [...] -
‘Lifestreaming’: Research on Social Media takes off
There is a new initiative by Harris Interactive where they’re asking you to connect your ‘social’ profiles to an engine that will analyze your actions in Facebook and/or Twitter. Is this the future of research? -
Agencies are pooling panel resources
Companies pooling together their panel efforts could mean an extra dimension to the research industry. And indeed; now several European research agencies have committed themselves to pooling their panels together and create a new fieldwork business called Panelteam.